Our brand awareness grew rapidly, which led to an uncontrollable CPC on our brand name. As a result, ROAS dropped significantly. Together with XSARUS, we developed a smart strategic approach to regain control over CPC and manage performance marketing spend more effectively.
Eric Waardenburg, Marketing Manager at Profuomo

Data is the foundation

Insight into data is essential to analyze the current situation and to measure and steer on new KPIs moving forward. With years of data expertise, you bring your numbers under control. You start with a plan. What do you want to achieve? What should a new customer cost? What does an existing customer deliver? Together, you build a full funnel strategy that visibly improves your ROI.

Measurable results with Performance Marketing

You know your identity, product, and audience better than anyone. You bring the right insights. The right channels. The right approach. Together, this drives visitors, clicks, purchases, and leads that have measurable impact on your business results.

Your brand visibility gets a strong boost and you attract more relevant traffic. Conversion and customer retention improve. KPIs reinforce each other instead of competing. All guided by a strategic balance between organic and paid channels. Together, you focus on maximum results.