Growth, growth and more growth with PIM
Do you want to grow in range, sales channels or countries? With a well-designed PIM system, you can do this faster, smarter and with less manual work. And that is only the beginning. The power of PIM lies in much more: fewer returns, streamlined processes, a better customer experience, and so on. In this article, you will read about three common growth benefits
Growing Your Catalogue
With a PIM system, expanding your product range becomes much easier. There are several ways to achieve this. For example, you can work with dropshipping suppliers, launch your own marketplace, or enable third parties to stock larger and more complete product lines. No matter how you approach it, growing your catalogue becomes far more manageable with the right PIM setup.
Growth in your sales channels
If you only use your own sales channel, you will probably have few problems. It is mainly when you also sell your products on, for instance, bol.com or a marketplace that problems arise. You can enter this manually, but this is a very time-consuming task. After all, each channel requires specific product information.
With a PIM system, you can arrange the sending of that product information to the various sales channels in one central location. This saves a huge amount of time, and makes expanding into sales channels a lot more attractive.
Growth in different languages
A PIM system simplifies adding new languages. For example, our client Hendi has product information in as many as 20 different languages. Read more in this insight from our PIM Master Vincent: International success without language barriers.
In addition, there are many other benefits to a PIM system. For instance, it also helps reduce returns, improve workflow in your business and make your marketing more effective.