How we celebrated 25 years of XSARUS

Annemijn Grinwis
Marketeer
10 June 2025

XSARUS is celebrating its 25th anniversary! A special milestone that we commemorated extensively during our anniversary reception on 15 May. We looked back at the past 25 years - a journey full of growth, innovation, and collaboration. But we also looked ahead, marking the start of new ambitions: XSARUS is ready to pioneer again.

Raising a toast to our anniversary together

Customers, partners, (former) colleagues, and associates joined us to raise a glass in honour of 25 years of XSARUS. There was plenty of opportunity to catch up and connect while enjoying delicious food and drinks, accompanied by a musical performance from the StarkLinnemann Jazz Trio.

A selection of the highlights:

  • Valuable encounters
    No fewer than 250 customers, partners, (former) colleagues and associates celebrated and toasted with us.
  • A personal word from the mayor
    Mayor Ada Grootenboer delivered a personal message on behalf of the Municipality of Goeree-Overflakkee about the impact of XSARUS, including in our own region.
  • Looking back & vision for the future with Talitha Muusse
    Presenter Talitha Muusse engaged in a conversation with Paul Kieviet, Daniel Kieviet, and Bram Hoekman about 25 years of XSARUS and the future of digital commerce. Market trends, strategic decisions, and amusing anecdotes were discussed.

It was an unforgettable day. And an unforgettable period of 25 years. With great confidence, we look forward to what lies ahead—here’s to the next milestone!

Impression