Bluestone PIM
Headless, Agent-First Product Data Platform
Bluestone PIM is a headless, agentic Product Information Management (PIM) platform, built on MACH principles: microservices-based, API-first, cloud-native and headless. Working with complex product data, multiple sales channels and international catalogues? Bluestone gives you the flexibility and scale to manage all of it.
AI-powered PIM
Bluestone PIM's built-in AI agents take on the product data work that used to sit with your team: drafting descriptions, translating content, enriching records and catching quality issues before they reach a channel. That means a faster time-to-market, cleaner data, and more hours for your team to spend where their judgement really counts.
You decide which AI model sits behind those agents: Claude, ChatGPT, Gemini, Copilot or a model you already run. Bluestone PIM doesn't lock that choice to one provider.
First MACH-certified PIM system
Bluestone PIM was the first PIM system to earn MACH certification, and remains the first PIM to join the MACH Alliance. Its cloud-native, API-first design means it plugs straight into your e-commerce platform, ERP, DAM and other business systems without the usual integration friction.
Other Bluestone PIM benefits
- Flexible data model: Shape product structures, attributes and workflows around how your organisation works, and scale to more brands, markets and complex assortments without rebuilding the model.
- Work as one team with suppliers: Tasks, workflows, roles, permissions and a built-in Supplier Portal keep colleagues and suppliers working from the same product data, lifting quality and shortening time-to-market.
- PIM and DAM together: Store, manage and publish product content and digital assets from a single platform, so every channel gets consistent, on-brand content.
- Built for scale: Medium to large distributors, wholesalers, manufacturers, retailers and marketplaces already run Bluestone PIM to manage 2M+ SKUs across 7,000+ stores and 90+ languages.
