Insights
A collection of digital commerce trends, useful insights, practical tips & tricks and upcoming events.
Gamechanger 1: Next-level personalisation with concept shopping
In this series you will discover seven gamechangers that will define the success of your webshop towards 2030. Gamechanger 1: concept shopping. The webshop of tomorrow adapts instantly to behaviour and preferences for each visitor.
XSARUS expands integration expertise with iPaaS platform Workato
New partnership: we are proud to add Workato to our integration portfolio. With Workato, you gain control over your data flows without unnecessary complexity.
Register for Commerce @ the Castle 2025
On Tuesday, November 4, 2025, XSARUS will host a new edition of Commerce @ the Castle at Castle Woerden. Register now to secure your spot.
Topgeschenken Nederland chooses Akeneo after successful PIM selection process
After a thorough PIM selection process with XSARUS PIM Masters, Topgeschenken Nederland has chosen Akeneo PIM. Topgeschenken has also entrusted the implementation to us.
From isolated A/B tests to unbeatable customer journeys
Random A/B tests inspired by generic “best practices” are no longer enough. Discover why modern CRO revolves around customer insight and personalisation.
A smarter performance advertising strategy for Profuomo
Due to rising search volume and increasing competition, Profuomo’s ROAS came under pressure. Read how we doubled ROAS together and reduced CPC by 40%.
Is your GA4 data actually reliable?
What if your GA4 data is polluted? Unexplained spikes, conversions without sessions or pageviews, traffic from unknown sources. Does this sound familiar? Time for change.
XSARUS PIM Masters acquires Calago
The acquisition of PIM agency Calago marks a strategic step for XSARUS PIM Masters in growth and strengthening its market position in the Benelux.
How do you choose the right PIM system for your organization? We will help you on your way!
Don't worry, you are not the only one with this question. This is exactly why we offer services for every step of the selection process, from orientation to informed choice.
Turn first-party data into a lasting competitive advantage
Discover the key developments in customer data and benefit from a practical roadmap to future-proof your first-party data strategy.