Insights
A collection of digital commerce trends, useful insights, practical tips & tricks and upcoming events.
How do you choose the right PIM system for your organization? We will help you on your way!
Don't worry, you are not the only one with this question. This is exactly why we offer services for every step of the selection process, from orientation to informed choice.
Turn first-party data into a lasting competitive advantage
Discover the key developments in customer data and benefit from a practical roadmap to future-proof your first-party data strategy.
Measuring AI traffic: turn invisible visitors into valuable insights
More and more people use AI tools every day. One problem: direct clicks from AI tools to your website are usually not visible in your analytics.
No accurate conversion data in GA4 and Ads? Here’s how to prevent a distorted ROAS
Does your conversion data in Google Analytics differ from reality? The Delayed Event Notifier (D.E.N.) is the solution. Discover more in this insight.
European Accessibility Act: be accessible to all your customers
The clock is ticking. As of 28 June 2025, digital accessibility is no longer a nice-to-have, it’s a legal requirement. Read everything you need to know here.
How we celebrated 25 years of XSARUS
XSARUS is celebrating its 25th anniversary! A special milestone that we commemorated extensively during our festive anniversary reception on 15 May.
Seeing a lot of ‘not set’ traffic in GA4? Here’s how to fix it
Do you see “not set” appearing in your GA4 reports? A sign that something is going wrong in your tracking or tagging setup. Discover 5 practical solutions.
XSARUS quotation tool in B2B: 6 reasons why it’s a gamechanger
Scattered Word and Excel files, unclear pricing agreements, cumbersome communication. Sound familiar? Discover why our quotation tool can add value to your B2B organisation.
25 years of entrepreneurship in a world that never stops changing
25 years ago, we started XSARUS out of curiosity. About the internet, about technology, about what was possible. Read the anniversary insight by CEO Paul: about falling, getting back up, staying on track and travelling together.
Sissy-Boy switches to headless Shopware platform
Sissy-Boy, in collaboration with XSARUS, is upgrading its e-commerce platform to a headless setup based on Shopware, following Sacha and Manfield who previously made the successful transition.